Instead of having to pay $39.95 for a membership, there is a way to save $10.00, so your sign-up will be $29.95.
Enroll for a Coinbase account here:
Once you have created your Coinase account, the buy at least of $100.00 USD of Bitcoin. Coinbase will then give you $10.00 USD.
You can then enroll with Bitcoin from Coinbase, saving $10.00 USD.